STORYTELLER.
CHANGEMAKER.
INSPIRING SPEAKER.
See Afdhel in Action
Inspiring Purpose.
After surviving the 2004 tsunami that struck his homeland of Sri Lanka, Afdhel embarked on a personal and professional quest to discover his purpose—crystallized in one powerful sentence:
“To inspire purpose in people, organizations, and the world.”
That calling became the foundation for a body of work that includes Conspiracy of Love, his Purpose consultancy guiding Fortune 500 brands like Coca-Cola, Adidas, and Sephora; Good is the New Cool, his creative studio producing stories of hope and change with partners like TIME Magazine; bestselling books and inspiring keynotes.
He is on a mission to help leaders solve today’s biggest business and societal challenges—using the power of strategy and storytelling. As a globally recognized keynote speaker, author and advisor to Fortune 500 companies, he brings together practical frameworks, moving stories, and data-driven insights to show how values-led organizations don’t just survive—they thrive. His approach helps companies embed purpose into the core of their strategy, culture, and innovation, creating real-world impact and measurable growth.
If you're ready to turn your company into a force for good, Afdhel’s message is both an invitation and a challenge: to consider how Purpose isn’t a luxury—it’s your sharpest competitive edge.
And in a world hungry for meaning and impact, there’s never been a better time to use it.
PAST SPEAKING CLIENTS
As an internationally acclaimed keynote speaker, Afdhel has lit up stages around the world sharing his insights at leading corporations like Disney, Google and Walmart.
He has inspired leaders at prestigious events such as the Cannes Lions Festival, the Fast Company Innovation Festival, and at the United Nations.
He also speaks regularly at trade conferences, industry summits and other gatherings.
What Afdhel Speaks About
-
LEADERSHIP
Leading with Purpose: How to Supercharge Your Career with Meaning and Impact
In this transformational talk, Afdhel Aziz shares why the key to career success isn’t just talent or hard work—it’s purpose. Based on insights from his best-selling book, The Good is the New Cool Guide to Personal Purpose, this keynote equips leaders and employees alike with tools to find deeper meaning in their work.
-
CREATIVITY
The Power of Storytelling: How Values-Driven Narratives Power Performance
In this compelling keynote, Afdhel Aziz reveals why today’s most enduring businesses are not just built on strategy—but on stories rooted in values. Drawing from his work at the global consultancy Conspiracy of Love (trusted by brands like The Gap, Sephora, and Coca-Cola), Aziz introduces a proven framework that helps leaders transform strategic goals into meaningful narratives that inspire action at every level.
-
INNOVATION
Is your Brand a Solutionary? Impact Innovation for Business Growth
In this eye-opening keynote, Afdhel Aziz challenges leaders to rethink innovation through the lens of impact. Drawing on insights from his 500+ Forbes interviews with disruptive founders and forward-thinking companies, and his forthcoming Time Magazine docuseries ‘The Solutionaries’. he reveals how companies that solve real-world problems are not only future-proofing themselves—but also driving powerful business growth.
Afdhel Is A Bestselling Author
The Purpose Trilogy (co-authored with Bobby Jones) covers three intersecting topics
Conscious Business
How Companies Can Drive Growth Through Positive Impact
Meaningful Marketing
How Brands Can Win With Conscious Consumers
Personal Purpose
Designing a Meaningful and Prosperous Career
Inspiration For
Purpose-Driven Leaders
-
The Purpose Pivot: 7 Ways Impact Can Evolve In The Age Of Polarization
Corporate leaders today are navigating an increasingly complex landscape when it comes to Purpose and impact. Triggered by political pushback—like Trump-era attacks on DEI programs and growing anti-ESG sentiment—companies face legal risks and rising scrutiny, prompting a swift rollback of impact initiatives and language.
-
How Beast Philanthropy Is Making Kindness Go Viral
What happens when cinematic storytelling meets philanthropy — and strips away every trick that makes traditional filmmaking sensational? For the creative team at Beast Philanthropy, the answer is simple yet profound: you can tell the truth and still move millions.
-
The Power Of Purpose: The 7 Elements Of A Great Purpose Statement (Part 1)
One of the biggest problems companies have is accurately understanding the connection between Purpose and performance. I recently had the pleasure of sitting down with John Rosling, CEO of Contexis, to discuss how his company, a certified B Corp, is helping organizations use data and insights to unlock the power of purpose to drive performance, growth, and impact.
LET’S Connect!
Need an expert speaker for your next big event? Afdhel loves connecting and learning more. Let's chat!
